Elegancia Hotels | Independent Paris Hotels

Our missions

Creation of the concept
Definition of the concept, brand positioning and name
Management of the registration of the brand name
Briefing of creative partners: interior architect, graphic designer, etc.
Management of the pre-project, project via the animation of creative committees with the partners

Management of the work :
Implementation and management of the hotel closure schedule: HR & AMO
Management of the budgetary follow-up of works, FF&E, OS&E (negotiations, validation (negotiations, validation of contracts)
Management of the pilot room
Follow-up of site meetings
Financial follow-up of the works: release of funds, cash flow follow-up, payment of invoices
Management of the hotel's certification
Management of the hotel's safety commission

Pre-marketing
Development of the leisure and corporate pricing strategy
Development of the distribution strategy: selection of OTAS, TO, negotiation and implementation of contracts
Implementation and configuration of sales tools: Channel Manager, Booking engine, RMS

Branding & Marketing :
Conducting a marketing and branding audit
Animation of social networks: monitoring, content, analysis
Management of our partner for advertising campaigns on social networks
Management of the website partner: content optimisation, performance analysis,
Steering of campaigns (remarketing, conquest via Google banners)
Management of paid search via google ads and metai/o platforms
Analysis and management of partnership requests, shoots, interviews
Renewal of domain names
Development of partners: interior architects, graphic designers, photographers, sound, stylists, etc.